Sam is Head of Content Strategy at Natixis Investment Managers. Since beginning his career in 2008, exactly 2 weeks beore Lehman Brothers filed for bankruptcy, Sam has held positions across both marketing and communication at asset management firms including Fidelity International, Carmignac and Candriam. Prior to joining Natixis Sam was Head of Advertising, Sponsorship and Promotion at Candriam where he developed the first world's first free-to-access accredited training platform for sustainable and responsible investing - The Candriam Academy.
Before joining Jupiter, Marcus was head of marketing for Merian Global Investors. From 2007-2012 he was head of UK marketing at BNY Mellon Asset Management. Prior to this he was at ABN AMRO Asset Management. Before this he worked for Charles Schwab Europe and started his career in advertising.
Marcus has a degree in the history of art and history from University College, London.
Ian has worked at Baillie Gifford since 2000 and has responsibility for the planning and implementation of their investment trust and OEIC marketing campaigns to UK end investor and intermediary audiences.
Rebecca Christensen is an award-winning communications expert with over 15 years' experience across blue chip and start-up companies. Currently marketing director at the lang cat, Rebecca was part of the early team at Nucleus where she was responsible for creating their communications, brand and culture. With a 6-year stint as a self-employed sales and marketing consultant Rebecca was named as one of the top 100 small businesses in the UK in 2015. During this time she helped female small business owners grow their businesses by focusing on strategy, developing their propositions and improving their communications. Rebecca was also part of the media relations team that handled the successful flotation of Standard Life in 2006.
Josh Dibbens is Head of UK Marketing at BlackRock. He is responsible for leading the marketing strategy and activation across the UK market. The key goal of this region is to drive scaled distribution of BlackRock and iShares funds through digital, campaign and events strategy using insights and data. Prior to his current role, Josh spent 2.5 years working on the iShares business focusing on data acquisition and retention strategies and embedding CRM best practice across UK and German markets. Before coming to BlackRock, Josh spent 8 years working at marketing and advertising agencies around London, including 4 years at Ogilvy and Mather on the global American Express business. He has over 14 years marketing experience and has worked with some of the largest worldwide brands such as Mercedes Benz, Exxon Mobil and Standard Life. Josh has a Bachelor of Science degree in Psychology.
Simon Hildrey is Chief Marketing Officer of Liontrust. Simon joined Liontrust in July 2008 having been a financial journalist for 10 years and winning both the IMA Freelancer of the Year and AIC Freelancer of the Year Awards twice. Prior to becoming a freelance journalist in 2002, Simon was Special Correspondent at Citywire and Editor of International Financial Adviser. Simon is Chair of the IA Retail Marketing Committee, has an MA degree in War Studies from King's College London and a BA degree in Modern History and Economics from Manchester University.
Fiona has over 20 years' experience in the asset management industry, working across the marketing mix both direct to consumer and to UK intermediaries, as well as several large re-branding projects.
She started her career at Friends Ivory & Sime, one of the first providers of commission-paying wrappers for investment trusts, delivering campaigns for successful investment trust rollovers, VCT fund raisings and product launches and was subsequently responsible for investment trust customer acquisition at F&C. She developed and delivered the strategy for marketing F&C's risk-targeted multi-manager funds to distribution partners for several years and managed the integration and re-branding of two multi-manager ranges on F&C's acquisition of Thames River. She is currently responsible for marketing BMO's ETFs and single strategy Oeics to UK intermediaries.
Fiona holds a BCom (Hons) in Business Studies and Law from the University of Edinburgh, is a Chartered Insurance Practitioner and a Fellow of the Institute of Direct Marketing.
Philip co-owns and manages Unique Financial Planning, a general advice business with thirty advisers operating predominately in the south of England, alongside a couple of other non-executive roles. Before this, he was Proposition and Marketing Director at Openwork for six years, with responsibility for product propositions, marketing, PR and leading its investment company, Omnis Investments.
Prior to that, Philip spent two years with F&C Investments with responsibility for the asset manager’s UK retail proposition and was Business Development Director at wrap provider Nucleus Financial Group, which he co-founded in 2006. He had previously been a founder-director of consultancy Abacus Financial Marketing, working with more than 65 life companies, asset managers, IFAs and industry bodies on a variety of strategic and proposition projects.
Neil is a Fidelity International veteran of over 15 years. Since joining the pan European investment marketing team in 2005, he has held a number of roles across the organisation and has been Head of Wholesale Marketing in the UK since 2016. Prior to joining Fidelity, Neil had been an equity analyst and portfolio manager for eight years.
Kirsty is a strategic communications advisor, business leader, award-winning marketeer and fintech advocate. With over 20 years' experience in marketing communications. At the height of the 1980's boom she helped to market the first pet insurance, Pet Plan, in the UK before moving into publishing with The Scotsman Publications, where she launched the first Scottish Sunday newspaper, Scotland on Sunday. She then went on to set up one of the first digital marketing consultancies in Scotland advising a diverse mix of clients. In 2000, during the dotcom boom, she joined a brand new agency, Teamspirit, which is now part of the Chime Group, specialising in financial services. She works with a broad range of financial and investment clients, helping them transform their brand experience for the better.
Kathryn Pinner recently took on the role of Head of UK Marketing for Standard Life Aberdeen after initially joining Aberdeen Standard Investments as Head of UK Marketing in May 2018. Prior to that, she spent 9 months consulting with MiP on a strategic content project for Schroders, she was Head of Global Client and Channel Marketing at Aviva Investors (2015-2017), Regional Marketing Head UK for M&G Investments (2008-2015) and started her career in financial services working for Fidelity Investments FundsNetwork (2000-2008). She is a marketing communications specialist with extensive knowledge of UK wholesale and institutional channel marketing as well as direct to consumer. She spent a number of years working at an international school and also living and working in America before starting her marketing career. Kathryn graduated from Exeter University with a BA Integrated Honours in English and Theatre, holds a Postgraduate Diploma in Marketing from Kingston Business School and is a Member of the Chartered Institute of Marketing.
As Head of Marketing for Northern Europe, Katie takes responsibility for marketing across all client channels in the UK, Nordics and BeNeLux. Prior to joining Allianz Global Investors in 2018, Katie held a number of UK and Pan-EMEA marketing roles at BlackRock. Her career in financial services marketing started at The Gate London where she was an Account Director on several key accounts. She holds a Human and Physical Geography degree from the University of Reading, the IMC as well as postgraduate diplomas from the CIM and IDM.
Professor Mike Saren is from the School of Business at the University of Leicester where he is Professor of Marketing. He has an honorary fellowship of the UK Academy of Marketing, a PhD from the University of Bath and a visiting professorship at Birmingham University. He was a joint winner of the George Fisk 2012 Macromarketing award and founding editor of the journal Marketing Theory. His recent books include:
Saren, M (2018) Marketing Graffiti 2nd edn: The Writing on the Wall, Routledge, Oxford
Baker, M and Saren M (eds) (2016) Marketing Theory: A Student Text 3rd edn, Sage Publications, London
Stewart, D and Saren, M (2014) The Marketing Pathfinder: Key Concepts and Cases for Navigating the Marketing Process, Wiley, Chichester