Following a year of unprecedented challenges for marketing and distribution, these awards are intended to honour the marketing and content campaigns, as well as the individuals and teams that have successfully persevered and delivered excellence in terms of creativity, innovation, and customer engagement.

With several new categories in 2021, the awards this year cover both marketing and proposition development, content marketing and thought leadership, direct and digital marketing, and are focusing on identifying campaigns and teams that had the courage to try something new and build their brand in a different way during the pandemic.

For the first time we will be looking at individual assets in categories such as Best Use of Video, Best Blog, as well as highlighting those individuals who have genuinely inspired others in a tough year in our new Lockdown Legend category.

Entries will be judged by a panel of marketing, content, and investment experts from across the industry. The awards are open to businesses and individuals working in the retail, asset/wealth management space as well as those involved in the institutional sector.